‘Life’s a pitch’ is an all too often misunderstood phrase. It’s association with ‘winning’, ’success’ and ‘persuading’ ignores the concepts of authenticity, credibility and trust. The ability to build and develop confidence through a clear and compelling narrative is key to gaining trust from individuals or groups. Hosted by Access to Finance this workshop aims to provide you with the tools and insights to develop a compelling pitch or presentation.

The workshop is based upon the work undertaken by the A2F team in supporting founders and entrepreneurs access funding for growth. However, investors, often thought of as the most logical of audiences, base their judgement on whether they trust your vision of the future. Critically, the evidence highlights that decisions are influenced by whether they believe you are credible and have the energy, expertise, team and insights to succeed. These observations clearly have important implications for all business owners.

Meet your trainer – Ian Dixon

As lead for the GM Business Growth Hub Access To Finance service, Ian engages with private and institutional investors across sectors and geographies with the aim of increasing investment into innovative growth businesses. Ian is a chartered accountant with extensive professional and commercial experience. Ian has worked across many eco-systems focussed upon commercialising innovation and unlocking access to finance. Ian supports companies to evaluate their commercial and go to market plans whilst linking them to sources of relevant additional support, funding and investment networks.